Tamarack Foundation for the Arts hosts an annual two day professional development arts business summit specifically designed for artists and makers who seek to gain practical, actionable strategies to grow their creative small business.
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2019 Summit Activities
Below is an example of a previous summit schedule of activities.
Friday, October 12, 2018
9:30 a.m. – 10:00 a.m. Registration
10:00 a.m. – 11:00 a.m. Creative Marketing Strategies with Carolyn Edlund
11:15 a.m. – 12:15 p.m. Pricing for Profit with Wendy Rosen & Carolyn Edlund
12:15 p.m. – 1:15 p.m. Lunch
1:15 p.m. – 2:15 p.m. Niche and Alternative Markets with Wendy Rosen
2:30 p.m. – 3:30 p.m. The Corporate Art/Interior Design Market with Carolyn Edlund
3:30 p.m. – 5:30 p.m. Individual Artist Consultations (pre-scheduled)
3:30 p.m. – 5:30 p.m. Roundtable discussions: Determining Price Points, How to Become a Full-Time Artist, Social Media Savvy, and The Artist as Change Maker
Friday evening Artist Mixer in Thomas, WV.
Saturday, October 13, 2018
9:30 a.m. – 10:30 a.m. Making Work that Sells with Wendy Rosen
10:45 a.m. – 11:45 a.m. Sales Strategies for Artists with Carolyn Edlund
11:45 a.m. – 12:45 p.m. Lunch
12:45 p.m. – 1:45 p.m. How to Sell Your Work Online with Carolyn Edlund
2:00 p.m. – 3:00 p.m. Building Gallery Relationships with Carolyn Edlund
3:00 p.m. – 5:00 p.m. Individual Artist Consultations (pre-scheduled)
Wendy Rosen is a nationally-recognized arts advocate who has been mentoring artists and makers for over 35 years. Her first book “Crafting as a Business” is considered a classic seminal guide to the handmade business, and she is frequently sought after for business consulting. She is the founder of The American Made Show, The Arts Business Institute, and the American Made Alliance.
Carolyn Edlund’s background includes owning a production ceramic studio for twenty years, selling extensively at retail and wholesale, and working as an outside sales rep for art publishers, paper and gift lines. In 2009, she launched the site Artsy Shark, recognized as a “top ten” art business blog. She does extensive private consulting for artists, has written seven e-courses on the business of art, and authored hundreds of related articles.
This program was presented with financial assistance from the West Virginia Department of Arts, Culture, and History and the National Endowment for the Arts, with approval from the WV Commission on the Arts.
Additional sponsors included: The Beckley Area Foundation, The Tucker Community Foundation, and Tucker County CVB.